GGC
  • Projects
    • Hanji: Unfolding Memories
    • Battle of Svensksund
    • Virtual Rovaniemi
    • Kinnarps Desktop Showroom
    • Finland Hall
    • Battle of Svensksund
    • ARLines at Vienna - Welt Kompakt?
    • ARLines at MIT
    • Vesala AR app
    • ARLines at CVAF 2019
    • Holographic Experimentation Device - MAC São Paulo
    • BOO - Animation Demo
    • Data Mapping
    • Tapio Showroom
    • Kultur Kontakt AR exhibition
    • YouTopia
    • MetaCity in Vienna
    • ARlines at Boston
    • Black Madonna
    • Virtual Amos Rex
    • Crossed Lines
    • Dividing Lines
    • Dance Museum
    • Interaffective Swings
    • Genelec Web Showroom
    • Look Again
    • Finnair Xmas Virtual Flight
    • Yle Tokyo Olympics 3D Assets
    • Fortum Fennovoima VR
    • Lonkero Virtual Concert
    • Hartwall Jafa Filter
    • Heureka VR
    • MASP.ETC.BR
    • Accenture 3D VR Assets
    • Yotto Virtual Concert
    • MAM São Paulo Immersive Mural
    • Memory of Amnesia
    • Museum of the Others
    • Helsinki Biennial 2020
    • Neon Festival
    • Panobike and Mobilke
    • Fortum CGL
  • About
  • Research
    • The Open Source Heritage
  • Lecturer and Education
    • AR and games for education
    • AR grafitti at School - Vienna
    • Basement Go!
    • Ludicidade
    • Memory Go!
    • Relocating Grafitties
    • Senac AR activities
    • Urban Noises - São Paulo, Brazil
    • Urban Noises - Palermo, Italy
    • Lambes na Laje // AR
    • Augmented SoundScapes
    • AR in the Cultural Field | Regina SK
  • News & Media
  • Projects
    • Hanji: Unfolding Memories
    • Battle of Svensksund
    • Virtual Rovaniemi
    • Kinnarps Desktop Showroom
    • Finland Hall
    • Battle of Svensksund
    • ARLines at Vienna - Welt Kompakt?
    • ARLines at MIT
    • Vesala AR app
    • ARLines at CVAF 2019
    • Holographic Experimentation Device - MAC São Paulo
    • BOO - Animation Demo
    • Data Mapping
    • Tapio Showroom
    • Kultur Kontakt AR exhibition
    • YouTopia
    • MetaCity in Vienna
    • ARlines at Boston
    • Black Madonna
    • Virtual Amos Rex
    • Crossed Lines
    • Dividing Lines
    • Dance Museum
    • Interaffective Swings
    • Genelec Web Showroom
    • Look Again
    • Finnair Xmas Virtual Flight
    • Yle Tokyo Olympics 3D Assets
    • Fortum Fennovoima VR
    • Lonkero Virtual Concert
    • Hartwall Jafa Filter
    • Heureka VR
    • MASP.ETC.BR
    • Accenture 3D VR Assets
    • Yotto Virtual Concert
    • MAM São Paulo Immersive Mural
    • Memory of Amnesia
    • Museum of the Others
    • Helsinki Biennial 2020
    • Neon Festival
    • Panobike and Mobilke
    • Fortum CGL
  • About
  • Research
    • The Open Source Heritage
  • Lecturer and Education
    • AR and games for education
    • AR grafitti at School - Vienna
    • Basement Go!
    • Ludicidade
    • Memory Go!
    • Relocating Grafitties
    • Senac AR activities
    • Urban Noises - São Paulo, Brazil
    • Urban Noises - Palermo, Italy
    • Lambes na Laje // AR
    • Augmented SoundScapes
    • AR in the Cultural Field | Regina SK
  • News & Media
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Data Mapping was an experimental video mapping created in partnership with Rômulo Justa, at São Paulo downtown, for the opening of the SP Tech Week, an technology and entrepreneurship week in 2016. 

The video mapping was designed to be a data flow of different metrics collected by Rômulo, becoming a visual experience in the facade of an iconic building, near by the city hall. The creation process includes the study of the metrics and colours, the creation of the content and editions of the video mapping itself on site. The softwares used were Modul8 and Mapmapper.
What interest me about Data Mapping is the idea of data flow and the redimension of the urban place. In terms of concept, video mapping techniques are considered augmented spacial reality, which brings the reflection about the idea of augmented places trough data. I consider this project a technical challenge, because it was made live in the streets of downtown São Paulo, with huge projects and high quality equipments. I explored the aesthetic of glitch to create the layers of video mapping, because there is something related with the mass of data e the bug in the system, and the fear of lost data, or hacked data or even the data control. At the same time, these are conditions of contemporary society, making us part of a bigger system in which we can become the glitches anytime.

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  • Projects
    • Hanji: Unfolding Memories
    • Battle of Svensksund
    • Virtual Rovaniemi
    • Kinnarps Desktop Showroom
    • Finland Hall
    • Battle of Svensksund
    • ARLines at Vienna - Welt Kompakt?
    • ARLines at MIT
    • Vesala AR app
    • ARLines at CVAF 2019
    • Holographic Experimentation Device - MAC São Paulo
    • BOO - Animation Demo
    • Data Mapping
    • Tapio Showroom
    • Kultur Kontakt AR exhibition
    • YouTopia
    • MetaCity in Vienna
    • ARlines at Boston
    • Black Madonna
    • Virtual Amos Rex
    • Crossed Lines
    • Dividing Lines
    • Dance Museum
    • Interaffective Swings
    • Genelec Web Showroom
    • Look Again
    • Finnair Xmas Virtual Flight
    • Yle Tokyo Olympics 3D Assets
    • Fortum Fennovoima VR
    • Lonkero Virtual Concert
    • Hartwall Jafa Filter
    • Heureka VR
    • MASP.ETC.BR
    • Accenture 3D VR Assets
    • Yotto Virtual Concert
    • MAM São Paulo Immersive Mural
    • Memory of Amnesia
    • Museum of the Others
    • Helsinki Biennial 2020
    • Neon Festival
    • Panobike and Mobilke
    • Fortum CGL
  • About
  • Research
    • The Open Source Heritage
  • Lecturer and Education
    • AR and games for education
    • AR grafitti at School - Vienna
    • Basement Go!
    • Ludicidade
    • Memory Go!
    • Relocating Grafitties
    • Senac AR activities
    • Urban Noises - São Paulo, Brazil
    • Urban Noises - Palermo, Italy
    • Lambes na Laje // AR
    • Augmented SoundScapes
    • AR in the Cultural Field | Regina SK
  • News & Media